Marketing Strategist. Hi! I’m Roger Berkeley. With a background at Meta and Pinterest, I create high-growth campaigns for clients in a variety of industries. I want to drive strategic growth for your business. Deep Analysis to identify issues Diverse industry experience Effective tailored solutions Drive client profits Book a consultation.

Why do you need a Marketing Strategist?

Are you struggling to build leads for your business? Are sales inconsistent? Do you struggle to dominate your industry and you just don’t know where to start?

Lucky for you, I’ve worked with clients who have experienced all that – and more! I am data-driven and focus on results, so you can always count on me to get you the most efficient and high-impact solution to whatever problems you are facing with your business.

Here are some things I have helped clients with in the past:

  • Funnels Building
  • Meeting KPIs/OKRs
  • Channel Development
  • Website Consultations

Trusted by Accenture, Meta (Facebook), and Pinterest, I have worked with hundreds of small-to-medium enterprises around all of Europe, the Middle East, Asia, and parts of Africa: if you’ve got a problem, I have probably already helped a business overcome it!

Don’t believe me? Book a free consultation and prove me wrong!

Who is Roger Berkeley?

I discovered the importance of marketing at the start of my career when I was promoting shows for my musical act, The Artful Roger. A few years on, with a double-major in Business & Law from UCD with a number of sold-out shows and successful music releases under my belt, I turned my focus towards Marketing and Communications full-time.

I have been freelancing directly with clients since early 2019. At the height of the Covid-19 pandemic, I was on hand to help small businesses dominate the global crisis. For example, I developed an online funnel to help a local real estate firm increase commissions by an average of 5% despite restrictions on house tours and in-person contacts. In 2022, I turned around the downward spiral of an Irish e-learning platform, reducing the Cost per Lead by 75% in just six weeks. This made it possible for the platform to compete with its largest competitors in the US.

In 2021, I joined Accenture as a Marketing Consultant. Initially working as an Account Manager on behalf of Meta and more recently as an Advanced Optimisation Strategist for Pinterest, I have helped hundreds of small-to-medium enterprises across Europe and Asia to develop and implement effective and efficient marketing strategies to drive profits.

I am now looking to take on new clients to work with using years of diverse, high-level experience.

Check out some of my past projects:

Accenture Logo

As a Facebook Marketing Expert, I worked with hundreds of SMEs across Northern Europe across a diverse range of sectors, including entertainment, professional services, regulated financial companies, and beverages.

I currently work as an Advanced Optimisation Strategist at Pinterest. This role is more concentrated on strategy, developing strategies for more complex marketing problems referred by Account Managers.

Berkeley & Associates Logo

I developed a strategy for this local real estate firm in Q3 2020 to dominate the Covid-19 crisis.

During the quarter, I developed online media for the business. This initiative proved so successful that it drove commissions an average of 5% higher for the quarter and attracted the attention of multiple local and national media outlets.

Acadoodle Logo

Acadoodle brought me onboard in 2022 to reverse their downward registrations spiral. After performing a deep analysis of the company’s five-year-to-date online performance, he developed a two-part marketing funnel for the brand.

After two months, my successful implementation of the strategy led to 75% decrease in Cost per Lead for the brand.

Let's Talk!

If you’re still reading this, you must be interested! Book some time in my calendar and let’s talk – I can’t wait to see how I can help you achieve your marketing goals!